Joe A Simpson Jr LLC

Category: Website

  • Art

    Art

    art.metro.net

    Reading Time:

    1–2 minutes

    As the Los Angeles County Metropolitan Transportation Authority’s largest department presence on the Metro.net website and with the site facing serious technical issues due to deprecated technology, a decision was made to move their content to its own site.

    Showcasing an Award-Winning Collection

    Metro Art Department offers “a diverse range of site-specific artworks is integrated into the growing Metro system, improving the quality of transit environments and creating a sense of place. From photography installations to onboard posters, art tours, and live performances, our multi-faceted arts programs add vibrancy and engage communities throughout Los Angeles”.

    Moving to WordPress

    With our one pages, images, and other assets online, developing a strategy to display this massive collection in a user-friendly way that:

    • Seamlessly ingests social media and offers a simple editorial process that encourages non-technical uses to publish more frequently.
    • Allows users to find information by artist, piece title, route or line, or through an improved site flow and calls to actions;
    • Organize the collection in a magazine-style layout that offers flattering images and videos; and
    • Integrate stories form Metro’s high traffic news blog, the Source;
    • Offers ability to translate all website content into Title IV languages to meet government mandates;
    • Harness the power of categories, tags, breadcrumbs, and alphabetized menus to help surface such a large amount of content; and
    • Seamlessly ingests social media and offers a simple editorial process that encourages non-technical uses to publish more frequently.
    ClientMetro
    PublishedJune 2023
    BuilderPremium Theme
    ThemeZuki
  • Developer

    Developer

    developer.metro.net

    Reading Time:

    1–2 minutes

    This website is a tool used by Metro’s web team to disseminate transit data to other government agencies, university staff or students, and the general public interested in building tools or leveraging this information.

    Metro service is frequently updated, but on two occasions (in June and December), major bus and rail system changes are surfaced here.

    Developer leverages a knowledge base plugin and surfaces data via rss feeds.

    ClientMetro
    PublishedOctober 2024
    BuilderElementor Pro
    ThemeHello
  • El Pasajero

    El Pasajero

    elpasajero.metro.net

    Reading Time:

    1–2 minutes

    El Pasajero is the Spanish-language companion to Metro’s new site, the Source. An editorial staff cover the Agency or our community shareholders transit news and information on the projects being built in Los Angeles County.

    An active schedule for publishing finds El Pasajero and the Source writing 5-7 stories weekly at it peak.

    This site custom features:

    • Leverages custom css for more complex menu and site design to adhere to Metro’s award-winning Design Studio;
    • Child-theming and when launch, El Pasajero and The Source were part of a Multi-site installation sharing themes and brand assets
    • Publishing posts automatically repurposes new posts as an email subscription newsletter; and
    • Offers RSS feeds for syndication
    ClientMetro
    PublishedOctober 2013
    BuilderPremium
    ThemeBromley
  • K Line

    K Line

    kline.metro.net (Archived)

    Reading Time:

    1–2 minutes

    As Metro reintroduces a car-centric community to rail, each opening line’s route information, events, new transportation options, or changes are surfaced on sites like this one for the Metro K Line.

    Metro’s K Line is the newest named line in the system, having opened on October 7, 2022, three years ago. The 11-mile (18 km) line runs roughly north-south between Expo/Crenshaw station in Los Angeles and Redondo Beach station, passing through neighborhoods including Westchester, South Los Angeles, Inglewood, and El Segundo.

    ClientMetro
    PublishedApril 2022
    BuilderElementor Pro
    ThemeHello

    Reading Time

    1–2 minutes
  • Making Metro

    Making Metro

    brand.metro.net

    Reading Time:

    1–2 minutes

    A digital brand standards guide created for the Metro Design Studio.

    In addition to providing in-depth information on how to use agency brand assets, it allows vendors with login information a access password-protected pages, where they can find camera-ready logos, sanctioned photography, and signage, as well as web and printing specifications.

    Created in a self-service format that solved an internal staff issue who previously had to manually provide these assets.

    ClientMetro Design Studio
    PublishedOctober 2016
    BuilderBeaver Builder
  • Primary Resources

    Primary Resources

    metroprimaryresources.net (Redesigned)

    Reading Time:

    1–2 minutes

    Metro’s Transportation Library and Research Center needed assistance in building a website to house their department’s online assets, provide event information, hours of operation, and other items often requested in-person.

    The new website offers a daily event calendar feature and shares asset lists for the transportation fan. Site design was updated in Fall of 2024.

    ClientMetro
    PublishedAugust 2014
    BuilderPremium
    ThemeMagazine
  • The Source

    The Source

    thesource.metro.net

    Reading Time:

    1–2 minutes

    The Source was created in 2009 offering 5-7 weekly stories on all things transportation happening at Metro. The news arm of the Agency, Pulitzer Prize winning and Community leaders were brought onboard to provide balanced messaging.

    It quickly grew in popularity and other than the Metro Trip Planner tool that provides over a million successful itineraries per day, the Source is the most popular online presence for the Agency.

    But, due to no fault of anyone, the site’s core technology became outdated, and these deprecated features pose a security and uptime risks increasing.

    The solution, which lauched in 2024 leverages:

    • Updates to WordPress for a modern editing environment that make creating fully feaured writer environment
    • Allows editors easy embeds of videos, photography, or social media;
    • Block-based theme with six design variations;
    • Created by Automattic, the team behind WordPress;
    • Fast, clean, feature rich and a collaboration with Google News;
    • Would be included free IF Metro moves to WordPressVIP;
    • Tied closely with Google Analytics, Yoast, and SEO best practices;
    • Metro can monetize if desired (Google Ads) as a fundraising option

    This attractive, dynamic Magazine style layout offers an everchanging landing page that editors have maximum control to modify as the news warrants it.

    ClientMetro
    PublishedSept 2009, Oct 2024
    BuilderGutenberg/FSE
    ThemeNewspack
  • WordCamp Santa Clarita Valley, 2019

    WordCamp Santa Clarita Valley, 2019

    santaclarita.wordcamp.org/2019/

    Reading Time:

    1–2 minutes

    Santa Clarita hosted the first communty conference for the open-source technology, WordPress. It was the first in-person event south of San Francisco and north of the city of Los Angeles since 2014.

    WordCamps and WordPress Events are more than just tech conferences—they’re hubs of creativity, learning, and networking where users, online professionals, and entrepreneurs come together.

    Participants exchange knowledge, innovate, and connect, creating professional opportunities around WordPress, the free and open source personal publishing software that powers over 43% of the Web..

    This event required the development of a brand that reflects the community, and the website uses custom post types to manage the event tickets, sponsors, attendees, volunteers, and communication of critical event info.

    ClientWordPress Foundation
    PublishedJanuary 2019
    BuilderTraditional
    ThemeCampsite 2017
  • WordPress Santa Clarita Valley 2020

    WordPress Santa Clarita Valley 2020

    santaclarita.wordcamp.org/2020/

    Reading Time:

    1–2 minutes

    Due to the pandemic, Santa Clarita hosted its second community conference for the open-source technology WordPress. But it was an online event.

    WordCamps and WordPress Events are more than just tech conferences—they’re hubs of creativity, learning, and networking where users, online professionals, and entrepreneurs come together.

    Participants exchange knowledge, innovate, and connect, creating professional opportunities around WordPress, the free and open source personal publishing software that powers over 43% of the Web..

    This event required development of a brand reflects the community and the website uses custom post types to manage the event tickets, sponsors, attendees, volunteers, and communication critical event info.

    ClientWordPress Foundation
    PublishedJanuary 2020
    BuilderTraditional
    ThemeTwenty Twenty
  • WordPress Santa Clarita Valley, 2021

    WordPress Santa Clarita Valley, 2021

    santaclarita.wordcamp.org/2021/

    Reading Time:

    1–2 minutes

    Due to the pandemic, Santa Clarita hosted its third communty conference for the open-source technology, WordPress. But it was an online event.

    WordCamps and WordPress Events are more than just tech conferences—they’re hubs of creativity, learning, and networking where users, online professionals, and entrepreneurs come together.

    Participants exchange knowledge, innovate, and connect, creating professional opportunities around WordPress, the free and open source personal publishing software that powers over 43% of the Web..

    This event requires development of a brand reflects the community and the website uses custom post types to manage the event tickets, sponsors, attendees, volunteers, and communication critical event info.

    ClientWordPress Community
    PublishedJune 2021
    BuilderTraditional
    ThemeTwenty Twenty-One

    Reading Time

    1–2 minutes